Here at the Mash Direct farm, we are delighted to announce that we are finalists in the Family Business of the Year category for the SME National Business Awards 2020.

The SME National Business Awards, Family Business of the Year category is sponsored by Delaware North.  Delaware North is ranked as one of the world’s largest privately held companies by Forbes Magazine.  Delaware North manages and provides food and beverage concessions, premium dining, entertainment, lodging, and retail at many large venues and special places. These include sports stadiums, entertainment complexes, national and state parks, airports, and casinos.

The winners of this category combine their passion in business with their shared family values.  At Mash Direct we pride ourselves in values of a family oriented, farming company passionate about creating the highest quality vegetable and potato side-dishes. With six generations of farming knowledge, the Hamilton family carefully select heritage varieties of vegetables, bursting with flavour and gently prepared into an innovative, nutritious range of convenient products.  Their strong family values have influenced the structure of the business helping to achieve phenomenal growth in the fresh food sector.

We’re very excited and we hope you’re rooting for us! For more information on the awards, visit;

Great British Food Awards

Our Beer Battered Chips have been shortlisted for the 2020 Great British Food Awards!

Here is a little more about our Beer Battered Chips:

We wanted to create a fresh, crunchy, flavourful, and gluten-free alternative to the frozen chips found in supermarkets.  We developed our Beer Battered Chips combining the best chipping varieties with a gluten-free beer batter, made using local craft beer, to provide the perfect crunch along with a warm and fluffy interior.  These Great Taste Award-winning chunky potatoes have been steamed and fried to retain the texture and nutritional value of the potatoes in order to provide the perfect ready-to-cook oven chip.